Insurance Agency Business Brokers
Insurance agencies trade at some of the highest multiples on Main Street — commercial-heavy books with strong retention are the closest thing to a subscription business the trades economy produces.
Since roughly 2018 the U.S. retail insurance-brokerage market has been consolidating aggressively. PE-backed platforms — Acrisure, Hub International, PCF Insurance, Alera Group, Baldwin Risk Partners, AssuredPartners, USI, and Higginbotham — deploy multi-billion-dollar bolt-on budgets each year. Commercial P&C books trade at 8–12x EBITDA (roughly 2.5–3.5x commissions) for well-run agencies with 90%+ retention and a producer bench beyond the owner. Personal-lines books price lower (typically 5–8x EBITDA) because retention economics are weaker. Optis Partners' quarterly reports track 700+ agency transactions per year — this is the most consolidated professional-services category in the U.S.
4 vetted brokers on the platform specialize in Insurance Agency sales, including featured operators like Sukhrobjon (Rob) Ismoilov (Main Street Wealth M&A Advisors), Aslan Rustamov (Main Street Wealth M&A Advisors), Umid Nurmuhamedov (Main Street Wealth M&A Advisors). Each carries the credentials — CBI, state licensure where required, IBBA membership — and a documented deal history that a serious Insurance Agency owner should expect to see before signing an engagement.
What's your insurance agency business worth?
Real Main Street benchmarks. Numbers update as you type — no signup, no wait.
Profit + owner comp + owner add-backs
Who's buying
Active Insurance Agency platforms & buyer types
If you're preparing a insurance agency exit, these are the buyer pools you should be measuring your business against.
Rollup platforms
- • Acrisure
- • Hub International
- • PCF Insurance
- • Alera Group
- • Baldwin Risk Partners (BRP)
- • AssuredPartners
Buyer archetypes
- • PE-backed national aggregators (Acrisure, Hub, PCF, Alera)
- • Regional broker platforms
- • Wholesale MGAs and specialty distributors
- • Bank-owned insurance arms
- • Individual producer buyouts (sub-$500K commission books)
What buyers underwrite
Key metrics in insurance agency valuations
Client retention rate
Percentage of policies that renew annually. Best-in-class agencies run 92–95% overall; commercial-focused books can push higher. Every basis point of retention above 90% moves the multiple.
Commercial vs. personal lines mix
Commercial-lines commissions are worth roughly 1.5–2× a personal-lines dollar to platform buyers because of higher retention and stickier client relationships.
Carrier concentration
Percentage of revenue tied to the top 3 carriers. Buyers discount agencies with 60%+ concentration in a single carrier because contingents and market access are dependency risks.
Producer bench depth
Number of licensed producers actively writing business beyond the owner. Owner-only books materially compress multiples because the buyer inherits producer transition risk.
New-business production per producer
New commission written annually per producer. Signals whether the book is growing organically or coasting on renewal cash flow.
Specialists
4 brokers specialize in Insurance Agency
Every broker holds a CBI credential and has closed insurance agency transactions in the last 24 months.
Shared specialties in this pool
Free · private · takes 3 minutes · no spam.
By state
Insurance Agency brokers by state
Frequently asked
Insurance Agency sale FAQ
How is my insurance agency valued?
How long does it take to sell an insurance agency?
What drives higher multiples for insurance agencies?
Should I sell to a national aggregator or a regional platform?
Do wholesale / MGA books trade differently than retail agencies?
Ready to sell?
Match with a Insurance Agency M&A specialist.
Get matched to the insurance agency M&A specialists most likely to close a transaction like yours — vetted, success-fee only, verified deal history.